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WDKX.com » Blog » Chris Brown And Ne-Yo Peddle Gum
Jul 21st 2008 6:42 am
Chris Brown And Ne-Yo Peddle Gum

Ne-Yo and Chris Brown have been tapped by Wrigley's to remix the iconic jingles of two of its most popular brands of gum.

Brown will update the Double Mint jingle, while Ne-Yo will put his own take on the Big Red song. Country singer Julianne Hough has also been recruited and will take on Juicy Fruit, reports Billboard.com.

Wrigley's will host a concert in New York on July 29 to unveil the new jingles. Radio station Hot 97 is expected to give away tickets for the show as part of the promotion.

Chris Brown dropped a hint about his Wrigley's deal earlier this year in his video "Forever" from his re-release, "Exclusive (The Forever Edition)." In the beginning of the clip he eats a piece of gum and sings the line "double your pleasure, double your fun," the long time tag line for Doublemint.